Skip to content

KNUS is hiring!

Job Title: Content Creator

Location: Cape town & remotely 

Start date: Immediate or as soon as possible

Position type: Full time 

Remuneration:  TBC 

 

Job Overview:

 

KNUS Home Decor is South Africa’s most established proudly local online homeware store that is looking for a highly experienced content producer to spearhead the direction of the company marketing strategy by producing compelling visual content for all our existing sales channels and social media accounts, creating a consistent brand identity as well as producing content for our website and email marketing. 

You will need to develop content such as images, videos, compelling copy and graphic design.   

You will be required to be a well-rounded marketing expert, to have deep experience in analysing online data and using it to grow core digital sales channels.  You should live in Google analytics, know Facebook’s dashboard like the back of your hand and be able to create and deliver converting email campaigns at the drop of a hat.

Your chief task will be helping drive traffic to the store and converting visitors into paying customers.

 

Essential skills and core responsibilities:

 

  • Developing content strategies, campaigns and direction across all channels that promote the company and its products including social media, online advertising, multiple sales channels, email marketing and web design

  • Enhancing brand awareness within the digital space as well as driving website traffic and acquiring customers

  • Create and manage a marketing content calendar and ensure the timely publication of its contents

  • Take ownership of all written content pieces to be published

  • Create engaging and compelling content that connects emotionally with our audience, highlighting strong attention to detail and exceptional grammar

  • Stunning stories, animations, long-form videos, attention grabbing headlines, compelling product descriptions, epic email campaigns and bite-sized promos to name a few of what is expected

  • Monitor, analyse and report on all sales channels traffic datasets as well as engagements and how to improve them

  • Experience with content creation software such as Adobe photoshop, illustrator, Premiere pro and After affects, Blender & 3Ds Max is ideal

  • Having a thorough understanding of editing, production and rendering methods including drawing, photography, time-based and interactive media 

  • Constantly developing your skills and staying on top of the latest social media news and trends to use this knowledge to launch campaigns that effectively engage existing and new customers alike

  • Conveying a consistent brand voice and identity across all platforms and communication 

  • Getting to know our audience inside and out. What do they want that we’re not yet giving them? What problems do they have that we can solve for them?

  • Solve visual communication problems or challenges by identifying the communications issue, gathering and analysing the information related to the issue, and generate potential approaches aimed at solving the problem.

 

Qualities / requirements needed:

 

  • Relevant tertiary qualification (marketing degree, graphic design or similar qualification preferable).

  • 5+ years of relevant content creation, copywriting and digital design experience in a similar creative environment

  • A proven track record of leading a range of digital marketing campaigns

  • Knowledge in understanding a brand’s vision and aspirations and effectively communicating this to a target audience. 

  • Thrive under pressure and fast-paced e-commerce pace 

  • Self-disciplined and taking full responsibility to deliver work on time and meeting deadlines

  • Extremely high standards, exceeding your own best every time

  • Staying on top of current trends and researching competitive markets 

  • Exceptional writing skills and experience is a must 

  • A top-notch researcher and interviewer (listening and asking the right questions is key) 

  • Knowledge of email marketing software, Adobe creative suite, 3ds max, social media marketing tools and Google analytics 

  • Proven portfolios and social media presence to showcase your work

  • Passion and commitment for your position and industry is key 

  • Being a team player and taking constructive criticism to perfect your craft , fitting in with the team culture

  • Industry experience in e-commerce or home decor industry is an added advantage